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Privacy Policy

Last updated: February 06, 2026

This Privacy Policy describes how TrueUp (“we,” “us,” or “our”) collects, uses, and protects information when you use our website and services (the “Service”). By using the Service, you agree to the practices described here.

1. Information We Collect

We collect information you provide directly and information we get from your use of the Service.

  • Account and profile: Name, email address, password (hashed), and other details you give when signing up or updating your account.
  • Payment: Billing details are processed by our payment provider. We may receive limited payment-related information (e.g., last four digits of a card) for account management.
  • Usage and device: Log data (e.g., IP address, browser type, pages visited), device information, and how you use the Service (e.g., features used, call duration).
  • Recordings and transcripts: If you use recording or transcription, we store video recordings, audio, and text transcripts as part of the Service.

2. How We Use Your Information

We use the information we collect to:

  • Provide, operate, and improve the Service
  • Process payments and manage your account
  • Store and deliver recordings and transcripts to you and, where applicable, to participants you choose to share with
  • Respond to your requests and support inquiries
  • Send service-related notices (e.g., billing, security, or policy changes)
  • Analyze usage to improve the product and security
  • Comply with legal obligations and enforce our Terms of Service

3. Recordings and Transcripts

Video and audio recordings and transcripts are stored so you can access, share, or delete them in line with your plan and settings. We do not use the content of your recordings for advertising. With your consent, we may use anonymized or aggregated excerpts for product improvement, training, or examples, as described in your plan or at the time of consent.

4. Sharing of Information

We do not sell your personal information. We may share information:

  • With your consent: For example, when you share a recording or recap link with a customer.
  • Service providers: With vendors who help us operate the Service (e.g., hosting, payment processing, email). They are contractually required to protect your data and use it only for the services they provide to us.
  • Legal and safety: When required by law, to protect our rights or safety, or to prevent fraud or harm.

5. Data Retention

We retain your account data and recordings for as long as your account is active or as needed to provide the Service. You can delete recordings and request account deletion. We may retain certain data longer where required by law, for dispute resolution, or for legitimate business purposes (e.g., security).

6. Security

We use reasonable technical and organizational measures to protect your information against unauthorized access, loss, or alteration. No system is completely secure; you are responsible for safeguarding your account credentials.

7. Your Rights and Choices

Depending on where you live, you may have the right to:

  • Access, correct, or delete your personal information
  • Object to or restrict certain processing
  • Data portability
  • Withdraw consent where processing is based on consent
  • Lodge a complaint with a supervisory authority

You can update account details and delete recordings in your account settings. For other requests, contact us using the information on our website.

8. Cookies and Similar Technologies

We use cookies and similar technologies to run the Service, remember your preferences, and understand how the Service is used. You can control cookies through your browser settings; some features may not work correctly if cookies are disabled.

9. Children

The Service is not intended for users under 18. We do not knowingly collect personal information from children under 18. If you believe we have collected such information, please contact us so we can delete it.

10. International Transfers

Your information may be processed in the United States or other countries where we or our service providers operate. By using the Service, you consent to such transfer. We take steps to ensure your data receives an adequate level of protection where required by law.

11. Changes to This Policy

We may update this Privacy Policy from time to time. We will post the updated policy on this page and update the “Last updated” date. Material changes may be communicated by email or through the Service. Continued use after the effective date constitutes acceptance of the updated policy.

12. Contact

Questions about this Privacy Policy or our data practices can be sent to the contact information provided on our website or in your account.

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